Syracuse University has entered into a 10-year agreement with The Coca-Cola Company, naming it the official non-alcoholic beverage partner for both the university and Syracuse University Athletics. The partnership began on July 1, following a year-long evaluation process conducted by a group including representatives from Athletics, Auxiliary Services, Student Experience, the Office of Sustainability Management, the Office of the General Counsel, and Procurement and Supplier Payment.
The agreement will last through June 2035. A range of Coca-Cola beverages will be available across campus venues such as dining facilities and vending machines. Products include Coca-Cola, Coke Zero Sugar, Diet Coke, Powerade, Sprite, Fanta, Dasani, smartwater, BODYARMOR, fairlife, Gold Peak and Minute Maid.
“We are excited to partner with The Coca-Cola Company and Coca-Cola Beverages Northeast to bring Coca-Cola products to the Syracuse University community,” said Senior Vice President and Chief Operations Officer John Papazoglou. “This partnership incorporates the diverse student-centric and complex operational needs of an urban university community, which includes over 30,000 students, faculty and staff, as well as thousands of annual campus visitors.”
Coca-Cola products will also be served at Syracuse Athletics events. The company will be recognized as the exclusive non-alcoholic beverage sponsor in the JMA Wireless Dome.
“The partnership between Syracuse Athletics and Coca-Cola will elevate the gameday experience for fans,” said Athletics Director John Wildhack. “In particular, we look forward to partnering with Powerade to fuel our student-athletes on and off the playing field.”



